PPC Marketing

Impact Your Bottom Line With Paid Search Marketing

Sydekar provides deep digital marketing experience to augment your team at a fraction of the cost of a full-time hire.

STRATEGIC MARKET PLANNING

Sydekar will take inventory of your existing digital assets and strategies, and ensure your digital marketing strategy reflects and aligns with your sales and traditional marketing objectives.

DIGITAL MARKETING EXECUTION

Whether we’re managing your resources, managing a third-party on your behalf, or performing the work ourselves, Sydekar leverages years of experience to ensure high performance execution.

KPIS THAT DRIVE BUSINESS

Identifying, monitoring, and managing the right KPIs ensure that your business meets its goals and that your marketing budget is well spent at all times.

It’s not just about clicks and spending all the budget, it’s about signing cases that generate revenue.

We only work with a select number of the best law firms within any metro market.

Present your value proposition to the most likely clients with high intent to engage with you.

Follow the key performance metrics that matter to iterate and optimize your search marketing campaigns.

Stop marketing waste and maximize your investment with click fraud protection.

Purposed designed, mobile optimized landing pages that increase conversions.

HAVE NEW CLIENTS FIND YOU WITH A PAID SEARCH MARKETING CAMPAIGN DESIGNED FOR ATTORNEYS AND LAW FIRMS

Frequently Asked Questions

WHY USE SEARCH MARKETING?
Pay-per-click allows you to quickly generate traffic to your website, and offers the ability to highly target potential clients at the moment they are contemplating your services. PPC campaigns can be up and running quickly, much faster than waiting for organic SEO.
WHAT’S THE DIFFERENCE BETWEEN SEO AND PPC?

Search Engine Optimization or SEO, is optimization of a website to help search engines identify valuable information on the page in order to present it in relevant search results. PPC, or Pay Per Click, involves bidding on specific keywords in order to appear on search engine websites such as Google and Bing.

WHAT IS CLICK FRAUD AND CAN IT BE PREVENTED?
Click fraud refers to clicks from bad actors, bots and/or competitors looking to waste your budget. A well-designed campaign can limit spend during off hours and click fraud software can be implemented to help detect and block fraudulent IP addresses. While click fraud is challenging to stop, significant techniques and tactics can greatly protect your campaign’s marketing budget.
IS SEO BETTER THAN PPC?

A Full-Stack CMO would have the expertise to manage all applicable marketing specialties, from traditional marketing (e.g. brand, print, direct, trade show) to digital (e.g. SEO, PPC, social, e-mail). There are over 160 different marketing specialties, making it hard to be an expert in all of them.

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BE AGILE, INNOVATE OFTEN

“If you don’t like change, you’re going to like irrelevance even less.” 
—General Eric Shinseki

SYDEKAR – CALIFORNIA

San Juan Capistrano, CA 92675

SYDEKAR – WASHINGTON

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