42 RESULTS FOR AUTHOR: sydekar
The Rise of Zero-Click Searches and What It Means for Law Firms
August 30, 2023
August 30, 2023
Zero-Click Searches Are on the Rise: What Does This Mean for Law Firms? In the ever-evolving digital marketing landscape, staying ahead of trends is critical for law firms seeking to make an impact. One trend that has caught the attention of marketing experts is the increasing prominence of zero-click searches. This phenomenon could significantly affect […]
[Read More ...]Unlocking the Power of Natural Language Processing in SEO
July 26, 2023
July 26, 2023
Unlocking the Power of Natural Language Processing in SEO In a rapidly evolving digital landscape, search engine optimization (SEO) remains a cornerstone for any business looking to establish a robust online presence. Given the industry's competitive nature, this is especially critical for lawyers and legal firms. Emerging technologies like Natural Language Processing (NLP) are increasingly […]
[Read More ...]Entity SEO Basics For Law Firms
January 17, 2023
January 17, 2023
What is Entity SEO? Entity SEO is a specialized form of search engine optimization which focuses on optimizing websites and content related to topics and keywords. Entity SEO allows for a greater understanding of user intent, the creation of relevant content, and an increase in website positions on search engine results pages. Ignoring entities is […]
[Read More ...]Make Sure Your Law Firm Can E.E.A.T!
January 12, 2023
January 12, 2023
December 15, 2022 Google unveiled a new acronym, E-E-A-T, as part of an extensive update to its quality rater guidelines. Google's Quality Rater Guidelines provide criteria to evaluate the quality of search results. Google recently overhauled this document, adding 11 new pages and changing the structure significantly. The most important change is the introduction of […]
[Read More ...]Website Hosting - “It’s Me. Hi. I’m The Problem”
November 18, 2022
November 18, 2022
Website Hosting - "It's Me. Hi. I'm The Problem" Good website hosting services are essential to your brand offering quality service to the public. And as a lawyer, your website functioning correctly is crucial to victims getting the justice they deserve. In addition, a reliable hosting service can improve website speed, have greater security, and […]
[Read More ...]"Hey, Siri: What is Voice Search SEO?"
November 14, 2022
November 14, 2022
Everything You Need to Know About Voice Search SEO Hold onto your white hats; 2023 will be an even bigger year for voice search SEO. We've been watching voice search SEO for the past few years. With the recent (and significant) Google Algorithm update from August 2022, understanding and implementing voice search SEO will be […]
[Read More ...]Why Every Lawyer Needs Law Firm SEO
November 11, 2022
November 11, 2022
Why Every Lawyer Needs Law Firm SEO Here's the thing- you didn't get into the practice of law so you could design websites, write blogs, list your firm on the hundreds of citation websites, or fix that 404 code. You became an attorney to protect the rights of American citizens and hold harmful companies, people, […]
[Read More ...]Social Media for Law Firms- A Beginners Guide
November 10, 2022
November 10, 2022
Social Media for Law Firms- A Beginners Guide A simple social media strategy is one of the most effective tools to increase your audience and share your message. Whether you are a small business or a large organization, you can benefit from social media. Every social media platform is making its site or app business-friendly. […]
[Read More ...]Law Firm PPC- Everything You Need To Know
November 5, 2022
November 5, 2022
Law Firm PPC- Everything You Need To Know It's no secret that your law firm’s website is vital in today's ultra-competitive market. From personal injury lawyers to employment law, every law office knows they need a website that ranks and converts. However, organic ranking is one part of a robust digital marketing strategy. Having a […]
[Read More ...]What Does The Google Content Update August 2022 Mean?
September 1, 2022
September 1, 2022
Google's Content Update Will Change Organic Search Results Google announced a major content update with rollout starting on August 22 for all English language websites. This is expected to be one the the most significant Google content update in the past few years and the impact with most likely be huge. Some of the key […]
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